Creating some quiet disruption.

Agtech start-up AgAnalyst have turned to us to support them on a brand development programme ahead of the UK launch of their global product at this year’s Croptec event.

AgAnalyst go to market later this month with DataBaler, a practical answer to the promise of precision farming. It is a unique farm data integration platform, that visualises powerful analytics to show the variability that exists field-by-field with pin-point accuracy.

Ultimately, farmers can use the insights gained from this unique in-field intelligence to better inform strategic and seasonal decision making. Given the current volatility of farm input prices, DataBaler could unlock significant hidden commercial gains.

We’ve been working with AgAnalyst’s management team since the summer, developing the brand identity and a tone of voice that will create, to quote the brief, ‘quiet disruption’ in the agtech space.

The DataBaler roll out will continue in 2023 at events in Argentina, Germany and Australia.

Look out for the full project story on our work pages.